CCM Benchmark renews its confidence in Edisound

The CCM Benchmark x Edisound partnership now covers not only journaldunet.com, but also the monetization of editorial podcasts on the journaldesfemmes.fr and linternaute.com websites. Edisound's embed podcast recommendation player includes organic and sponsored podcasts, as well as audio prerolls. It respects the experience of the user, who decides whether or not to activate it.

For Alain Steinmann, Managing Director of CCM Benchmark: "Since 2021, our partnership with Edisound has enabled us to significantly develop our audiences and revenues from podcasts published on the Journal du Net. We're delighted to extend this partnership to further benefit from their technology platform and monetization strength on our digital audio formats."

Julien Mosse, founder and CEO of Edisound, comments: "We're delighted by the renewed confidence shown in us by CCM Benchmark, the 5th most visited independent media group in France, with over 37 million unique monthly visitors. For our customers, it's the ability to have their native podcasts or audio prerolls discovered and listened to by affinity audiences in high-quality editorial contexts."